{"id":31788,"date":"2015-02-17T14:26:29","date_gmt":"2015-02-18T00:26:29","guid":{"rendered":"http:\/\/www.hawaii.edu\/news\/?p=31788"},"modified":"2021-10-04T15:27:06","modified_gmt":"2021-10-05T01:27:06","slug":"shidler-college-of-business-marketing-faculty-ranked-among-top-researchers","status":"publish","type":"post","link":"https:\/\/www.hawaii.edu\/news\/2015\/02\/17\/shidler-college-of-business-marketing-faculty-ranked-among-top-researchers\/","title":{"rendered":"Shidler College of Business marketing faculty ranked among top researchers"},"content":{"rendered":"Reading time: <\/span> 2<\/span> minutes<\/span><\/span>
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From left, Stephen L. Vargo, Erica Okada and Qimei Chen<\/figcaption><\/figure>\n

 <\/p>\n

Marketing faculty at the University of Â鶹´«Ã½<\/span> at Mānoa Shidler College of Business<\/a> has been recognized for their\u00a0research excellence\u00a0in a study published by the Journal of Marketing Education<\/em><\/a> in 2014.<\/p>\n

In the ranking of top scholars, Shidler College of Business Professor Stephen L. Vargo<\/strong> was ranked 1st in marketing management and strategy and Associate Professor Erica Okada<\/strong> was ranked 21st in consumer behavior.<\/p>\n

The study provided a global benchmark of institutions and scholars in the five most popular marketing doctoral program areas, and looked at the scholarly impact of faculty contributions in top marketing journals from 2003 to 2012.<\/p>\n

In the institutional ranking, the Shidler College of Business was ranked third in consumer behavior, second in modeling and quantitative analysis, second in marketing management and strategy and first in international marketing.<\/p>\n

Other Shidler marketing faculty that contributed to the ranking included Professor Qimei Chen<\/strong>. In 2013, Chen with co-authors University of North Carolina’ Xinshu Zhao and Duke University’s John G. Lynch, Jr., won the Journal of Consumer Research<\/em><\/a> Best Article Award for their paper titled, “Reconsidering Baron and Kenny: Myths and Truths about Mediation Analysis<\/a>.” For the last four years, this paper was ranked as the number one most cited marketing journal paper in Shugan’s Top 20\u00a0Marketing\u00a0Meta-Journal\u00a0(most cited\u00a0marketing articles) at\u00a0marketingscience.org<\/a>, a meta-journal where researchers can view the latest articles across all\u00a0marketing journals.<\/p>\n

Also last\u00a0year, Thomson Reuters, the world’s leading source of intelligent information for businesses and professionals, named Vargo in its 2014 report of the World’s Most Influential Scientific Minds. He earned this distinction by publishing the highest number of articles that were ranked among those most frequently cited by fellow researchers.<\/p>\n

“The marketing faculty have worked extremely hard and I’m so proud they have been recognized for their research excellence,” said Vance Roley<\/strong>, dean of the Shidler College of Business at the UH<\/abbr> Mānoa. “For the past ten years, we have been actively recruiting promising scholars from all over the world. As a result, we have seen an increase in faculty research in top academic journals across all academic departments and an increase in faculty leadership appointments in the international intellectual community.”<\/p>\n

—By Dolly Omiya<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Shidler College of Business marketing professors Stephen L. Vargo, Erica Okada and Qimei Chen are recognized for research excellence.<\/p>\n","protected":false},"author":16,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[29],"tags":[498,598,774,158,146,9],"class_list":["post-31788","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-people","tag-business","tag-faculty-recognition","tag-marketing","tag-publication","tag-shidler-college-of-business","tag-uh-manoa","entry","has-media"],"aioseo_notices":[],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/www.hawaii.edu\/news\/wp-json\/wp\/v2\/posts\/31788","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hawaii.edu\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hawaii.edu\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hawaii.edu\/news\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hawaii.edu\/news\/wp-json\/wp\/v2\/comments?post=31788"}],"version-history":[{"count":14,"href":"https:\/\/www.hawaii.edu\/news\/wp-json\/wp\/v2\/posts\/31788\/revisions"}],"predecessor-version":[{"id":149119,"href":"https:\/\/www.hawaii.edu\/news\/wp-json\/wp\/v2\/posts\/31788\/revisions\/149119"}],"wp:attachment":[{"href":"https:\/\/www.hawaii.edu\/news\/wp-json\/wp\/v2\/media?parent=31788"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hawaii.edu\/news\/wp-json\/wp\/v2\/categories?post=31788"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hawaii.edu\/news\/wp-json\/wp\/v2\/tags?post=31788"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}