  {"id":214942,"date":"2025-05-01T16:44:42","date_gmt":"2025-05-02T02:44:42","guid":{"rendered":"https:\/\/www.hawaii.edu\/news\/?p=214942"},"modified":"2025-05-01T16:49:02","modified_gmt":"2025-05-02T02:49:02","slug":"uh-alumna-agatha-danglapin","status":"publish","type":"post","link":"https:\/\/www.hawaii.edu\/news\/2025\/05\/01\/uh-alumna-agatha-danglapin\/","title":{"rendered":"<abbr>UH<\/abbr> alumna credited with filming Bretman Rock, launching Levi\u2019s TikTok"},"content":{"rendered":"<span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading time: <\/span> <span class=\"rt-time\"> 2<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span><figure id=\"attachment_214945\" aria-describedby=\"caption-attachment-214945\" style=\"width: 676px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.hawaii.edu\/news\/wp-content\/uploads\/2025\/05\/uh-alum-danglapin-agatha-1.jpg\" alt=\"Rock and Danglapin standing in Sephora\" width=\"676\" height=\"381\" class=\"size-full wp-image-214945\" srcset=\"https:\/\/www.hawaii.edu\/news\/wp-content\/uploads\/2025\/05\/uh-alum-danglapin-agatha-1.jpg 676w, https:\/\/www.hawaii.edu\/news\/wp-content\/uploads\/2025\/05\/uh-alum-danglapin-agatha-1-300x169.jpg 300w, https:\/\/www.hawaii.edu\/news\/wp-content\/uploads\/2025\/05\/uh-alum-danglapin-agatha-1-130x73.jpg 130w\" sizes=\"auto, (max-width: 676px) 100vw, 676px\" \/><figcaption id=\"caption-attachment-214945\" class=\"wp-caption-text\">Agatha Danglapin , right, with Bretman Rock in Sephora, Kapolei in 2019.<\/figcaption><\/figure>\n<p>As a freelance content creator and director in New York, University of <span aria-label=\"Hawaii\">Âé¶¹´«Ã½<\/span> at M&#257;noa alumna Agatha Danglapin is curating social media posts for brands such as Book of the Month and American Eagle.<\/p>\n[vc_video link=&#8221;https:\/\/youtube.com\/shorts\/qDhoFcby664&#8243; el_aspect=&#8221;916&#8243; align=&#8221;right&#8221; el_id=&#8221;wrap-video-right&#8221;]\n<p>&ldquo;A project that stands out to me is when I worked with Levi\u2019s,&rdquo; said Danglapin, who earned a bachelor of arts in communication in 2019. &ldquo;We essentially launched Levi&#8217;s global TikTok account and I was the person who made their first TikTok ever.&rdquo;<\/p>\n<p>While launching Levi\u2019s TikTok account was a career milestone, Danglapin credits her time at<br \/>\n<abbr title=\"University of Hawaii\">UH<\/abbr> M&#257;noa\u2019s student newspaper <em>Ka Leo<\/em> with leading to her big break: working with influencer Bretman Rock.<\/p>\n<p>&ldquo;It was the end of my junior year at <abbr>UH<\/abbr>, and he (Bretman) was looking for a video person,&rdquo; Danglapin said. &ldquo;My friends saw it on his Instagram stories and told me to apply because I used to do similar work for <a href=\"https:\/\/www.manoanow.org\/kaleo\/\"><em>Ka Leo<\/em><\/a>.&rdquo;<\/p>\n<p>Eventually, the globally recognized influencer with more than 50 million followers hired Danglapin as his YouTube content producer.<\/p>\n<p>&ldquo;When I started, his YouTube had about 2.5 million subscribers, and by the time I left, it was around 7 million. So it was a big jump, which I was very proud of,&rdquo; she said.<\/p>\n<p>Working with big brands through his partnerships, included attending New York Fashion Week.<\/p>\n<figure id=\"attachment_214947\" aria-describedby=\"caption-attachment-214947\" style=\"width: 214px\" class=\"wp-caption alignright\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.hawaii.edu\/news\/wp-content\/uploads\/2025\/05\/uh-alum-danglapin-agatha-3-214x300.jpg\" alt=\"Caption: Agatha\" width=\"214\" height=\"300\" class=\"size-medium wp-image-214947\" srcset=\"https:\/\/www.hawaii.edu\/news\/wp-content\/uploads\/2025\/05\/uh-alum-danglapin-agatha-3-214x300.jpg 214w, https:\/\/www.hawaii.edu\/news\/wp-content\/uploads\/2025\/05\/uh-alum-danglapin-agatha-3-93x130.jpg 93w, https:\/\/www.hawaii.edu\/news\/wp-content\/uploads\/2025\/05\/uh-alum-danglapin-agatha-3.jpg 250w\" sizes=\"auto, (max-width: 214px) 100vw, 214px\" \/><figcaption id=\"caption-attachment-214947\" class=\"wp-caption-text\">Agatha Danglapin<\/figcaption><\/figure>\n<p>&ldquo;I went with Bretman to New York Fashion Week, which was the coolest first experience I could ever have in New York City,&rdquo; Danglapin said. &ldquo;It made me want to move here, and here I am now.&rdquo;<\/p>\n<p>Reflecting on her professional career, Danglapin said her time at <abbr>UH<\/abbr> M&#257;noa built both her portfolio and credibility.<\/p>\n<p>&ldquo;It was such a great experience because I didn\u2019t have the typical college experience. Instead of tailgating with friends, I was fortunate enough to interview Kobe Bryant. As an 18-year-old freshman, I remember thinking, &lsquo;Wow, that\u2019s really cool.&rsquo;&rdquo;<\/p>\n<p><a href=\"https:\/\/agathadanglapin.wixsite.com\/home\">See more of Agatha\u2019s freelance media content.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>From campus newsroom to viral content queen\u2014Agatha Danglapin broke into the big leagues.<\/p>\n","protected":false},"author":16,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[29],"tags":[90,271,9],"class_list":["post-214942","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-people","tag-alumni","tag-uh-alumni-association","tag-uh-manoa","entry","has-media"],"aioseo_notices":[],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/www.hawaii.edu\/news\/wp-json\/wp\/v2\/posts\/214942","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hawaii.edu\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hawaii.edu\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hawaii.edu\/news\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hawaii.edu\/news\/wp-json\/wp\/v2\/comments?post=214942"}],"version-history":[{"count":6,"href":"https:\/\/www.hawaii.edu\/news\/wp-json\/wp\/v2\/posts\/214942\/revisions"}],"predecessor-version":[{"id":214952,"href":"https:\/\/www.hawaii.edu\/news\/wp-json\/wp\/v2\/posts\/214942\/revisions\/214952"}],"wp:attachment":[{"href":"https:\/\/www.hawaii.edu\/news\/wp-json\/wp\/v2\/media?parent=214942"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hawaii.edu\/news\/wp-json\/wp\/v2\/categories?post=214942"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hawaii.edu\/news\/wp-json\/wp\/v2\/tags?post=214942"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}