alumni | University of Hawaiʻi System News /news News from the University of Hawaii Fri, 17 Apr 2026 00:52:49 +0000 en-US hourly 1 /news/wp-content/uploads/2019/04/cropped-UHNews512-1-32x32.jpg alumni | University of Hawaiʻi System News /news 32 32 28449828 鶹ýHilo’s Kīpuka director steps out of ʻōlapa line into Royal Court /news/2026/04/14/hilos-kipuka-director-royal-court/ Wed, 15 Apr 2026 01:03:50 +0000 /news/?p=232272 Rachel Hualani Loo served as the 2026 ōʻī Wahine (Queen) of the Merrie Monarch Royal Court.

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Merrie Monarch Royal Court
(Third from right) Rachel Hualani Loo

For nearly 20 years, Rachel Hualani Loo has graced the Merrie Monarch stage on ōʻ night as an ʻō貹, or dancer, with Hālau o Kekuhi. This year, she returned to the Edith Kanakaʻole Stadium in a profoundly different role: as the 2026 ōʻī Wahine (Queen) of the Merrie Monarch Royal Court.

A University of 鶹ý at Hilo alumna and the director of the , Loo has spent over a decade supporting Hawaiian students on their educational journeys. But when the Merrie Monarch Festival committee asked her to serve in this role, the weight of carrying this kuleana (responsibility) for her community felt different.

“Just to be included in all of this—not just the honor on an individual and personal level, but the real honor is continuing to be part of this community in a different capacity,” Loo expressed.

One of the most special things about being in Hilo during Merrie Monarch week is the opportunity to witness the community’s hospitality and ability to hoʻokipa, to host. Whether welcoming family, friends, or hālau hula, Hilo’s community shows up year after year to graciously welcome everyone. Growing up in Hilo and being part of the Merrie Monarch in different capacities has shaped Loo’s own commitment to this practice.

What the Merrie Monarch Festival and its stage represent isn’t lost on her. Loo recalled the words of her Kumu Hula Nālani Kanakaʻole Zane, whose legacy continues to permeate the festival: “She would remind us that this is the biggest stage for hula: an opportunity to share our language, culture, and dance in excellence. It’s an example of Hawaiian excellence at its highest level.”

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Leeward CC grad shares aloha through art /news/2026/04/14/leeward-cc-grad-aloha-through-art/ Tue, 14 Apr 2026 22:50:59 +0000 /news/?p=232138 @sashaaloha seeks to inspire through television, digital media and painting.

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Sasha
Sasha

A Leeward Community College alumna who goes by Sasha is reconnecting with her roots through art, and shared a personal body of work at Cafe in April.

Sasha, who earned an associate in arts in liberal arts with a focus on art and art history in 2017, said her time at Leeward CC helped shape both her creative direction and career. From hands-on class projects to a study abroad trip in France, she was exposed to different perspectives that continue to influence her work today.

Sasha with retired art faculty Mike Harada in the Green Room
Sasha with retired art faculty Mike Harada in the Green Room

“Through attending Leeward, doing many different projects in art classes, going on a study abroad trip to France with my classmates, I had so many opportunities to see and feel culture and art,” Sasha said. “Everything I learned has turned into my skill and profession.”

After graduating, Sasha went straight into the workforce and now balances several roles, including work as a TV personality and collaborations with travel media focused on Japan. She also promotes 鶹ý-based small businesses and continues to build her presence as an artist. Her Instagram account , which has nearly 38,000 followers, shares a mix of her artwork, travel experiences and everyday life in 鶹ý, connecting with a local audience as well as those interested in island culture.

ʻ徱Բ

Her art exhibit, centered on the theme mālama ʻ徱Բ (caring for the land), drew from her upbringing and her growing understanding of 鶹ý’s history and values.

Sashaʻs artwork on postcards at A R S Cafe
Sasha’s artwork on postcards at ARS Cafe

“This really reflects the perspective and environment I grew up in,” she said. “The process of myself growing up and learning the history of 鶹ý… came from my childhood and attending Leeward.”

Sasha also credited her professors and early opportunities at Leeward CC—such as painting murals in the campus theater—with giving her the foundation to take on larger creative projects.

“I hope my art can inspire people in many different ways of thinking about how important mālama ʻ徱Բ is,” she said, “and your education can definitely benefit you in the future.”

Sashaʻs artwork at A R S Cafe
Sasha’s artwork at ARS Cafe
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From 鶹ýto Hilo: Alumni entrepreneurs shine at Merrie Monarch /news/2026/04/08/alumni-entrepreneurs-shine-at-merrie-monarch/ Thu, 09 Apr 2026 02:22:23 +0000 /news/?p=231978 Local designs and scents from former UH students showcased at hula festival market.

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Now in its sixth decade, the Merrie Monarch Festival draws visitors from across the state and beyond, celebrating Hawaiian culture through hula, music, and artistry. The influx of visitors also supports independent marketplaces throughout Hilo, where local businesses can showcase their work.

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Shiigi and Okuhata in the Nishime print.

Two University of 鶹ý alumni—Summer Shiigi of Ten Tomorrow and Lana Gronwald of Jules and Gem Hawaii—are vendors at the Mākeke Naniloa marketplace at the Grand Naniloa Hotel, returning to 鶹ý Island after participating together last year.

Shiigi, a former UH Mānoa psychology student, runs and designs the resort women’s clothing brand Ten Tomorrow.

“My family is from Hilo, so being able to go and visit for work is really special to me,” said Shiigi. “It’s an exciting time. It feels very meaningful and deep and cultural.”

Gronwald, the owner and founder of Jules and Gem Hawaii, a luxury fragrance brand, graduated from UH Mānoa in 2010 with a bachelor’s degree in psychology.

“Merrie Monarch is a special time. It’s beautiful to see all the different artists that come out and all those small businesses that are truly local who come from here and have roots in 鶹ý,” said Gronwald.

Supporting local businesses

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Saltwood Hawaii products

Both businesses make their products in 鶹ý. With customers and businesses converging in Hilo, both women are appreciative of the opportunities it presents.

“The dollars being spent all with local companies is something really beautiful,” said Shiigi. “Being able to have that hard earned dollar spent in a local community and turning it back into someone who’s based here, who has local employees, who might even make things here, I think that’s really important.”

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Lana Gronwald, left, and Summer Shiigi, right at last year’s marketplace.
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$361K+ raised to empower 鶹ýMānoa’s future travel, hospitality leaders /news/2026/04/01/celebrate-a-legacy-in-tourism-2026/ Wed, 01 Apr 2026 21:10:25 +0000 /news/?p=231647 This year’s celebration was especially meaningful as the TIM School celebrates its 60th anniversary in 2026.

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From left, Shidler Dean Vance Roley, Julie Morikawa, Elliot Mills, Kylie Matsuda-Lum and TIM School Director Daniel Spencer (Photo credit: Paula Ota)

The University of 鶹ý at Mānoa ’ (TIM School) hosted its 24th annual Celebrate a Legacy in Tourism gala on March 31 at the ʻAlohilani Resort Waikīkī Beach. As the largest fundraiser in support of TIM School student scholarships, the event raised more than $361,000 through the generous support of 鶹ý’s hospitality and business community.

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Shidler College Dean Vance Roley speaking to event attendees (Photo credit: Paula Ota)

This year’s celebration was especially meaningful as the TIM School celebrates its 60th anniversary in 2026, honoring six decades of preparing leaders who shape 鶹ý’s visitor industry and the global travel economy.

“As we celebrate 60 years of the TIM School, this event reflects the strong partnership between our students and the industry they will soon lead,” said Vance Roley, dean of the Shidler College of Business and First Hawaiian Bank Chair of Leadership and Management. “The continued support from our community ensures that future graduates are equipped to advance a visitor industry that is innovative, responsible and grounded in 鶹ý’s culture and values.”

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2026 Celebrate a Legacy in Tourism gala honorees and UH President Wendy Hensel (Photo credit: Paula Ota)

Celebrate a Legacy in Tourism recognizes individuals and organizations that have made outstanding and lasting contributions to 鶹ý’s visitor industry.

At the March 31 gala, the 2026 Legacy in Tourism Award was presented to Elliot Mills (BBA ’93), CEO and managing partner of 鶹ý Hospitality Group. Mills was honored for his leadership and long-standing commitment to operational excellence, workforce development and strengthening 鶹ý’s hospitality sector.

Kylie Matsuda-Lum (BS ’01), managing director of Kahuku Farms, was inducted into the TIM Alumni Hall of Honor. A proud TIM alumna, Matsuda-Lum has helped transform her family’s agricultural enterprise into a successful agritourism destination that connects visitors with local agriculture, sustainability and community.

The Distinguished Service Award was presented to ClimbHI, a nonprofit organization dedicated to helping students explore career pathways and successfully transition from high school into post-secondary education and the workforce. Through industry partnerships and career readiness programs, ClimbHI plays a vital role in strengthening 鶹ý’s future workforce.

The 2026 presenting sponsors were Aulani, A Disney Resort & Spa and Bank of Hawaii. Central Pacific Bank, First Hawaiian Bank, Kamehameha Schools and Marriott International served as contributing sponsors, and Daniel K. Hilton was a platinum sponsor. 鶹ý Business Magazine again returned as the media partner.

Support from sponsors, donors and community partners helps provide critical scholarship funding for students preparing for careers in hospitality, tourism and transportation. Since reunification with Shidler College in 2019, the school has:

  • Introduced more than $1.5 million in new student scholarships
  • Nearly doubled the size of the faculty
  • Created six new faculty endowed fellowships and professorships
  • Rising global and national rankings
  • Increased undergraduate enrollment by 4.5% from 2024 to 2025
  • Awarded more than $560,000 in scholarships during the 2025–26 academic year
  • Enabled more than 90% of graduates to find employment or pursue graduate study within three months of graduation
  • Established the TIM PhD program

To support the TIM School or Shidler College of Business, contact Jennifer Lieu, director of development, at jennifer.lieu@uhfoundation.org. .

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In memoriam: Larry Price, 鶹ýstandout and coach, remembered for lifelong impact /news/2026/03/27/in-memoriam-larry-price/ Sat, 28 Mar 2026 06:46:10 +0000 /news/?p=231399 Larry Price, a celebrated UH Mānoa scholar-athlete and coach, is remembered for a life that bridged athletics, education, service to the community, and a distinguished career in 鶹ý media.

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Larry Price and Jackie Young
Larry Price and Jackie Young honored at the Distinguished Alumni dinner in 2016.

Larry Price, a celebrated University of 鶹ý at Mānoa scholar-athlete, coach and longtime supporter of the university, is remembered for a life that bridged athletics, education and service to the community. Price died March 27, at the age of 91.

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Larry Price coaching the 鶹ýfootball team.

Price distinguished himself as a leader on the football field at UH Mānoa, becoming the only player in program history to be elected team captain three consecutive years from 1962 to 1964. He later earned recognition as one of the greatest players in school history, including selection to the program’s all-time team and designation as “Rainbow of the Decade” for the 1960s. He also played in three Hula Bowl games and signed as a free agent with the Los Angeles Rams.

Price’s impact at UH extended well beyond his playing days. After earning his bachelor’s degree in recreation leadership in 1967 and a master’s degree in educational administration in 1971 from the UH Mānoa College of Education, he returned to campus to mentor the next generation. He served as head men’s volleyball coach from 1969 to 1972, resident manager of the athletic dormitory and later head football coach from 1974 to 1976. During his tenure as head coach, UH became an NCAA Division I member, changed its nickname to the Rainbow Warriors, introduced the “Hula-T” formation, and on September 13, 1975, christened the newly-built 50,000-seat Aloha Stadium against Texas A&I.

鶹ýfootball
Larry Price (77) playing football.

“I’ve considered all of the people I went to school with my friends forever,” Price said in a . “The faculty took particularly good care of me,” he added, specifically pointing to his “favorite faculty member,” Harold St. John, from whom he took a botany course.

In the classroom and across campus, Price was equally dedicated. He went on to earn a doctorate in education from the University of Southern California and completed postdoctoral work at Stanford University, while also serving as an assistant professor at Chaminade University of Honolulu. At UH, he later led the Small Business Management Program, continuing his commitment to education and professional development.

His legacy includes a lasting connection to the broader 鶹ý community. Price built a distinguished career in media, joining KSSK Radio and becoming a familiar voice to generations of listeners. As a television journalist with KITV4, he earned national recognition for his documentary work. Price was also known for his sports commentary and his signature “katoosh!” call.

Throughout his life, Price remained closely tied to UH. He was a , and 1989 UH Distinguished Alumni Award honoree. Price was also a life member of the UH Alumni Association with the UH Mānoa Letterwinners Club and College of Education Alumni Association.

Eric Yeaman, Jackie Young, Larry Price, Ernest Takafuji and Conrad Nonaka
2016 UH Distinguished Alumni Award honorees, from left, Eric Yeaman, Jackie Young, Larry Price, Ernest Takafuji and Conrad Nonaka

By Marc Arakaki

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鶹ýBoard of Regents approves honorary doctorate for Walter A. Dods Jr. /news/2026/03/19/honorary-doctorate-walter-dods-jr/ Fri, 20 Mar 2026 00:24:33 +0000 /news/?p=230970 A 1967 graduate of UH Mānoa’s Shidler College of Business, Dods is widely regarded as one of 鶹ý’s most influential business leaders.

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person smiling
Walter A. Dods Jr.

The University of 鶹ý Board of Regents approved awarding an Honorary Doctorate of Humane Letters to Walter A. Dods Jr., recognizing his decades of leadership in 鶹ý’s business community, his extensive philanthropic impact and his longstanding commitment to the university.

three people standing in a building
Walter A. Dods Jr., Sandra Fujiyama and Tim Dolan at RISE

The regents voted at the board’s March 19 monthly meeting, held at Leeward Community College. The honorary degree will be formally conferred during the UH Mānoa’s spring 2026 commencement ceremony, where Dods will also serve as commencement speaker.

“I am deeply honored and grateful to the University of 鶹ý and the regents for this recognition,” said Dods after the vote. “UH has played an important role in my life, and it has been a privilege to support the university and its students over the years. I share this honor with the many people who have inspired me and worked alongside me to strengthen our community.”

Alumnus, business leader, philanthropist

people standing with lei
Ceremonial blessing of art exhibit at RISE, from left, Kahu Kordell Kekoa, UH art student Kai Higuchi, UH President Wendy Hensel, Walter Dods, Allison Wong and Tim Dolan.

A 1967 graduate of UH Mānoa’s Shidler College of Business, Dods is widely regarded as one of 鶹ý’s most influential business leaders. Over a 36-year career at First Hawaiian Bank, he rose from an entry-level role to chairman and CEO.

“Walter Dods represents the very best of what the University of 鶹ý hopes to inspire in its graduates: leadership, service and an unwavering commitment to community,” said UH President Wendy Hensel. “His impact on 鶹ý’s economic development is profound, but equally important is his lifelong dedication to giving back and creating opportunities for others. He has opened doors for generations of students and strengthened this university in lasting ways.”

Deep UH support

photo of a building
Signage rendering of new Walter Dods Jr. RISE Center

His ties to UH span nearly five decades. Dods has been a donor since 1975 and previously served as president of the UH Foundation Board of Trustees. He chaired the university’s 1998 Campaign for 鶹ý, which raised $116 million, and currently serves as campaign chair for the ongoing $1-billion “For UH, For 鶹ý” fundraising effort.

His personal philanthropy includes a $5-million gift to support student innovation and entrepreneurship at UH Mānoa, resulting in the naming of the Walter Dods Jr. RISE Center, as well as a $1-million endowed scholarship supporting immigrant students and their children.

Dods has previously been recognized with the UH Distinguished Alumni Award and the Shidler College of Business Hall of Honor Award.

The honorary doctorate recognizes individuals of national or international distinction whose contributions have had a significant impact in areas such as business, public service or scholarship. Regents cited Dods’ extraordinary career and enduring commitment to the university and the state as meeting and exceeding those standards.

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Non-swimmer to Ironman: A Shidler alumna’s leap into the deep end /news/2026/03/10/shidler-alumna-ironman/ Wed, 11 Mar 2026 00:01:03 +0000 /news/?p=230567 Just one year after learning to swim, UH Mānoa Shidler alumna Lyra Pascual achieved her goal of crossing an Ironman finish line.

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Two images side of Lyra Pascual, one of her coming out of the water, the other of her holding her Ironman medal
Lyra Pascual

When Lyra Pascual—a 2017 graduate of the University of 鶹ý at Mānoa and senior accountant at Nakupuna Companies—volunteered at the Ironman World Championship in 2024, an idea took root. Watching athletes cross the finish line, she wondered if she could do the same. There was a small problem—she didn’t know how to swim.

“Maybe some day,” she told herself.

Fast forward to a few months later when Pascual was talking with a friend and telling him that she wanted to learn to swim. He mentioned they should sign up for the Ironman together and she said, “if you do, I will.” And with that encouragement, they both signed up for their first race.

Pascual enlisted the help of Shidler college’s Director of Internship and Career Development Rick Varley and joined his TripleFit triathlon group. Varley has been an endurance coach for more than 25 years, his experience shaped by his own background as a collegiate sprinter. He was the first person to encourage her to get in the water.

“We didn’t work on strokes at first,” Varley said. “We just worked on breathing.”

Read about how Pascual overcame multiple challenges to cross her first finish line on pages 24–25 of the .

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26th Annual Executive Vineyards raises $70K+ for Shidler College of Business Alumni Association /news/2026/03/06/26th-annual-executive-vineyards/ Sat, 07 Mar 2026 00:52:15 +0000 /news/?p=230465 This year’s gathering was especially meaningful, as it marked Dean Vance Roley’s final Executive Vineyards event in his role as dean.

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Smiling people holding a big check

The University of 鶹ý at Mānoa Shidler College of Business Alumni Association, a 501(c)(3) organization, hosted its 26th Annual Executive Vineyards fundraiser on March 5, 2026, at The Royal Hawaiian, a Luxury Collection Resort. The signature event raised more than $70,000 in support of the association’s mission to strengthen alumni engagement, advance student programming, provide scholarships and elevate the Shidler College of Business locally and globally.

smiling people

This year’s gathering was especially meaningful, as it marked Dean Vance Roley’s final Executive Vineyards event in his role as dean, concluding more than two decades of leadership at the helm of the college.

Executive Vineyards remains the association’s premier fundraising event, bringing together alumni, 鶹ý businesses, faculty, students and friends of the college for an evening of philanthropy and connection.

“As I reflect on more than two decades of service as dean, what resonates most deeply is the extraordinary commitment of our alumni and business community,” said Vance Roley, dean of the Shidler College of Business and First Hawaiian Bank Chair of Leadership and Management. “Executive Vineyards embodies the spirit of generosity and shared purpose. Year after year, the community’s support strengthens Shidler’s impact across 鶹ý and around the world.”

Four smiling people

The gathering attracted approximately 600 guests, who enjoyed an array of hors d’oeuvres from local restaurants, sampled a curated selection of wines and spirits, and networked against the backdrop of Diamond Head and Waikīkī Beach. Local newscaster Kelly Simek emceed the event. Guests also participated in a popular lucky draw and placed bids through an extensive online auction.

“We are proud to carry forward a tradition that not only raises critical support for students, but also strengthens the bonds within our Shidler ʻohana,” said Director of Strategic Growth, Maui Economic Development Board and event co-chair Yosef Onodera.

“Executive Vineyards continues to bring together generations of Shidler alumni and supporters who are united to invest in the college’s future,” added Adina Wakayama, accounting manager, Par Hawaii Inc. and event co-chair.

Spirits and wine were generously donated by Southern Glazer’s Wine and Spirits of Hawaii and Beverage Marketing & More. This year’s diamond sponsor was Par Hawaii; Bank of Hawaii, First Hawaiian Bank, and The Shidler Group served as platinum sponsors; Pacific Business News returned as media sponsor.

Smiling people

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‘Ball Method’ declared national historic landmark at Alice Ball celebration /news/2026/02/26/ball-method-national-landmark/ Fri, 27 Feb 2026 01:51:46 +0000 /news/?p=230111 The American Chemical Society honored Ball’s groundbreaking treatment for Hansen’s disease at the annual Alice Augusta Ball recognition ceremony.

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Alice Ball

The University of 鶹ý at Mānoa celebrated the legacy of renowned alumna Alice Augusta Ball at the annual recognition ceremony on February 26. This year’s event was especially meaningful, as her discovery dubbed the “Ball Method” treatment for Hansen’s disease has been designated a National Historic Chemical Landmark by the American Chemical Society (ACS).

Shelly speaking to the crowd.
LaJoya Shelly welcomed the UH Mānoa community.
Wendy Hensel speaking into a microphone
UH President Wendy Hensel delivers opening remarks.
Woman bending down to place a flower.
Attendees placed flowers and lei on Alice Ball’s plaque.
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Alice Augusta Ball sculpture

Spearheaded by the UH Office of the President and the UH Mānoa Office of the Provost with support from various campus and community partners, the ceremony invited the campus community to the chaulmoogra tree on the ma uka side of Bachman Hall, where a plaque honors Ball’s legacy.

The event began with an oli led by the 鶹ý Papa o ke Ao Native Hawaiian Place of Learning Advancement Office and the College of Tropical Agriculture and Human Resilience’s Native Hawaiian Place of Learning Coordinator.

Emcee LaJoya Shelly, a lecturer in ethnic studies and educational administration, led the event. UH President Wendy Hensel was among several distinguished speakers who commemorated Ball.

“She’s a true role model for all of us,” said Hensel, “Every year is exciting because she’s such an incredible trailblazer, and to be able to recognize her repeatedly for those contributions is always really special.”

Hensel also read Gov. Josh Green’s official proclamation declaring February 28, 2026, as Alice Augusta Ball Day.

Long-awaited official recognition

Katrina-Ann Kapā Oliveira, Interim Vice Provost for Student Success, presented the National Historic Chemical Landmark Designation on behalf of ACS President Rigoberto Hernandez.

“This landmark dedication reflects ACS‘s commitment to honoring chemists like Ball whose discoveries have improved countless lives,” read Oliveira. “The National Historic Chemical Landmarks program preserves and promotes these histories so that present and future generations can understand the transformative power of chemistry.”

In 2024, the American Chemical Society approved the nomination—submitted by David Lassner, UH president emeritus, and Paul Wermager, retired department head of science and technology at Hamilton Library—to award the National Historic Chemical Landmark designation to Ball for her technique of isolating ethyl esterification from the fatty acids of chaulmoogra oil so it could be effectively administered to Hansen’s disease patients by injection.

This isolation technique, later called the “Ball Method,” was the first successful treatment for Hansen’s disease that was used on thousands of patients around the world until the introduction of sulfone drugs in the mid-1940s.

The Ball Method was used to treat patients in Kalaupapa, permitting them to return to their families after being banished to isolation facilities on the remote Molokaʻi peninsula. This treatment was the difference between a life of discomfort and isolation, and a life of fulfillment and connection with family and community.

Inspiring future generations of scientists

Ball was the first woman and first African-American to graduate from the College of 鶹ý—now known as the University of 鶹ý at Mānoa—with a master’s degree in chemistry. Ball had also become the first African American female chemistry instructor and department head.

“What inspires me really, especially during Black History Month, is her being a black woman in STEM,” said Raven Kelley, the student speaker for the Black Student Association, “When we look at U.S. history, women in STEM, in general, rarely ever get the recognition that they truly deserve.”

Ball died on December 31, 1916, at the age of 24, before publishing her groundbreaking work. More than a century later, the university remains committed to honoring her legacy.

“As a black woman in STEM myself, it gives me a sense of pride and honor to see her truly recognized for her work,” said Kelley.

Other program speakers included Phillip Williams, interim dean and professor of chemistry at the UH Mānoa College of Natural Sciences; Diana Felton, chief of the Communicable Disease and Public Health Nursing Division at the 鶹ý State Department of Health; and DeGray Vanderbilt of Ka ʻOhana O Kalaupapa.

The ceremony was followed by the annual Alice Augusta Ball Remembrance Walk, led by Sister Circle at Mānoa and Native Hawaiian Student Services, which included a trip to Hamilton Library to see the life-sized bronze bust of Alice Ball. The walk ended at the Queen Liliʻuokalani Center for Student Services for a screening of The Ball Method film.

—by Josslyn Rose

Alice Ball Day 2026 speakers
L to R: Diana Felton, Laura Lyons, Katrina-Ann Kapā Oliveira, DeGray Vanderbilt, Wendy Hensel, Raven Kelley, Phillip Williams, La Joya Shelly, Arby Barone, Clem Guthro and Kawehionālani Goto.
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Friendship, farming and face care: How 鶹ýMānoa grads built a local beauty business /news/2026/02/25/sudstone-shidler-business/ Thu, 26 Feb 2026 00:07:26 +0000 /news/?p=230066 Abara and Cobb source many of their ingredients from 鶹ý farmers they know and trust.

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Morgan “Birdy” Cobb and Amber Abara

While they were freshmen in the University of 鶹ý at Mānoa ’ Direct Admit Program, alumnae Amber Abara (BBA ’22, MS ’24) and Morgan “Birdy” Cobb (BBA ’22, MS ’24) crossed paths and quickly became best friends. What they didn’t know then was that their friendship would later spark a business—one inspired by a vivid dream Abara had during their master of science in marketing management program.

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Amber Abara and Morgan “Birdy” Cobb following their graduation from UH.

In the dream, she saw a soap bar shaped like a gua sha (smooth tool used to massage and stimulate the skin). When she shared it with Cobb, expecting a laugh, Cobb immediately responded, “Let’s do it.” That moment became the spark for a skincare company built around a farm-to-face philosophy.

Abara and Cobb source many of their ingredients from 鶹ý farmers they know and trust, rooting their brand in community and sustainability. They also embrace the phrase “confidence from within,” which for them means feeling grounded in who you are the moment you wake up.

Their idea was deeply personal. Both struggled with acne for years and grew exhausted by the constant stream of advice, products and online trends promising perfect skin. They wanted something simpler—clean ingredients they understood, such as coconut oil, shea butter, turmeric, coffee and honey.

“The media details every trick, product and solution for your skin,” Cobb said. “What you eat, what pillowcases you sleep on, what oils, cleansers and tools you need to fix everything. I grew exhausted trying to sort through the advice of every influencer and article on the internet. I needed a product that made my life a little simpler, with ingredients I understood.”

Using sustainable, organic and local ingredients was equally important. Abara, raised in Kāneʻohe, grew up surrounded by lush landscapes and a strong culture of eating local, while Cobb—who moved from Colorado to Oʻahu at 17—quickly embraced 鶹ý’s deep connection between land and community. Those values, particularly transparency and environmental care, now guide their brand called .

They took their idea further when a professor encouraged them to enter a (PACE) competition. Preparing for it pushed them to refine their branding, target market and overall vision. Although they didn’t advance, the experience confirmed that their dream had real potential. Later, they applied for and won a Kalo grant through PACE, giving them the seed funding needed to launch.

“I realized that my dream of a gua sha-shaped soap bar could actually become a real business when we won the Kalo grant,” Abara said.

With their entrepreneurial spark ignited—and support from Shidler’s programs—Abara and Cobb created the product they once needed.

For the entire story and more alumni stories, see the .

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